By Francis Chipalo
Democratic Union (DU) President Ackim Antony Njobvu has warned his political rivals that the outcome of Zambia’s August 13 general elections could surprise those who believe urban campaign visibility translates into nationwide support.
Speaking on UNZA Radio’s Lusaka Star Magazine on Saturday morning, Njobvu claimed that the DU enjoys stronger support in rural areas than some political parties that have dominated urban areas with campaign songs, rallies and other forms of publicity.
Njobvu said the election should not be reduced to a competition over campaign music and entertainment, arguing that voters are more concerned about issues affecting their daily lives.
“I am more popular in rural areas than some of these politicians making noise in urban areas through campaign songs,” he said.
The DU leader further warned that some of his political opponents could be in for a surprise when votes are counted after the August 13 elections.
He said some politicians had focused heavily on campaign songs and entertainment while failing to adequately explain how they intend to address challenges facing ordinary Zambians, particularly the rising cost of living.
“My worry is that some politicians have presented nothing, but campaign songs at the expense of giving Zambians a real manifesto on issues affecting the nation,” Njobvu said.
Although he acknowledged that the Democratic Union has not conducted as many rallies or invested as heavily in media campaigns as some of its competitors, Njobvu maintained that his party’s manifesto gives it an advantage.
“Despite not having campaigned vigorously like others, the DU’s manifesto remains the best,” he stated.
Njobvu urged voters to look beyond campaign songs, billboards and the visibility of political parties in urban centres and instead consider policies and leadership that address the realities faced by people across the country.
His remarks come as political parties intensify their campaigns ahead of the August 13 general elections, with candidates seeking to convince voters across both urban and rural constituencies.
The DU President’s comments also set up an interesting test of whether strong political visibility in Zambia’s major towns will translate into votes across the country’s rural communities.
